{"id":14153,"date":"2026-08-22T20:42:47","date_gmt":"2026-08-22T17:42:47","guid":{"rendered":"https:\/\/keps.org.kw\/?p=14153"},"modified":"2026-10-09T20:43:55","modified_gmt":"2026-10-09T17:43:55","slug":"%d8%a7%d9%84%d8%ac%d9%85%d8%b9%d9%8a%d8%a9-%d8%aa%d8%b7%d9%84%d9%82-%d9%87%d9%88%d9%8a%d8%aa%d9%87%d8%a7-%d8%a7%d9%84%d8%a8%d8%b5%d8%b1%d9%8a%d8%a9-%d8%a8%d9%85%d8%b1%d8%a6%d9%8a%d8%a7%d8%aa-%d8%b9","status":"publish","type":"post","link":"https:\/\/keps.org.kw\/en\/14153","title":{"rendered":"The association launches its visual identity with modern visuals"},"content":{"rendered":"<p>\u201cAs part of strengthening the partnership between civil society organizations and the private sector, Engineer Abdulaziz Al-Muhanna, Vice Chairman of the Board of Directors of the Kuwait Environment Protection Society, announced the launch of a new visual identity for the Society. This initiative was a voluntary effort by Rivina Company, led by Engineer Sarah Al-Ramzi.\u201d Engineer Abdulaziz Al-Muhanna explained that \u201cthe initiative included the preparation of a comprehensive identity guide, encompassing fonts, colors, and logo usage guidelines, ensuring a unified identity across all publications, the website, and social media platforms.\u201d He added that \u201cthis initiative underscores the growing role of corporate social responsibility, which is based on utilizing professional expertise to serve the community. The initiative is not merely aesthetic; it contributes to developing corporate communication tools, enhancing sustainability, and improving the effectiveness of the Society\u2019s presence and awareness messages, aligning with best practices.\u201d Sarah Al-Ramzi, Director of Rafina Company, stated, \u201cVisual identity is a fundamental pillar in building a corporate image. It represents an integrated system that reflects the organization\u2019s personality, mission, and values through its visual elements, primarily the logo, colors, fonts, design styles, and their usage. Visual identity contributes to unifying the corporate appearance, enhancing trust and credibility, and solidifying the association\u2019s presence with its audience, thus ensuring consistency in its media and awareness messages across various print and digital platforms and channels.\u201d Eng. Al-Ramzi emphasized, \u201cThis initiative reflects the importance of supporting civil society organizations. As a founder of the Environmental Engineers Team and a member of the Kuwait Environment Protection Society, I volunteered to develop the new visual identity and its user guide entirely on a voluntary basis and without any compensation, believing in the importance of supporting environmental work and strengthening the corporate identity of an association that has completed half a century of service.\u201d The Vice President of the Kuwait Environment Protection Society expressed the association\u2019s \u201cdeep appreciation for this initiative, commending the role of young national talents in providing creative ideas that support the progress of environmental work.\u201d He said, \u201cThis experience represents a model to be emulated in employing national expertise to serve environmental issues and to consolidate the culture of participatory work and social responsibility in the State of Kuwait.\u201d.<\/p>","protected":false},"excerpt":{"rendered":"<p>&#8220;\u0641\u064a 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